Email Deliverability Insights: How we warm-up sender domains?

Oempro’s “Delivery Server” and “Global Segments” feature allow-us to warm-up our customer sender domains pretty quickly…

Here’re some examples from Google Postmaster Domain and IP reputations:

Domain #1 (domain is masked for privacy):

Domain #2 (domain is masked for privacy):

Domain and IP reputations were in bad status, we managed to recover their reputations.

Domain #3 (domain is masked for privacy):

It’s been just three days since we have started warming this sender domain and dedicated IP addresses.

Reputation warm-up must be done based on a strategy. Building a long-lasting reputation takes weeks and you need to be patient. Otherwise, you may lose your domain and IP reputations for several months.