We have three modifier commands (as of Oempro v4.14.4) that you can use to modify custom field values during personalization:
Let’s assume you have a global custom field called “FIRST_NAME”. You can modify the values of this custom field in your emails using the following format:
[MODIFIER:%Subscriber:CustomFieldID%]
Examples:
- [TITLE:%Subscriber:FIRST_NAME%]
- [UPPER:%Subscriber:FIRST_NAME%]
- [LOWER:%Subscriber:FIRST_NAME%]
If the value of FIRST_NAME global custom field is “John” for a subscriber, corresponding results for each one of these modifiers will be;
- John
- JOHN
- john